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A data entity is an abstraction from the physical implementation of database tables. For example, in normalized tables, a lot of the data for each customer might be stored in a customer table, and then the rest might be spread across a small set of related tables. In this case, the data entity for the customer concept appears as one de-normalized view, in which each row contains all the data from the customer table and its related tables.
A data entity encapsulates a business concept into a format that makes development and integration easier. The abstracted nature of a data entity can simplify application development and customization. Later, the abstraction also insulates application code from the inevitable churn of the physical tables from version to version of Microsoft Dynamics AX.
To summarize: Data entity provides conceptual abstraction and encapsulation (de-normalized view) of underlying table schemas to represent key data concepts and functionalities.
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